Technical & Marketing Consulting

Tired of trying to ace Gartner’s Magic Quadrant or tame the Forrester Wave? While these are noble efforts, now there is an alternative...

IANS conducts research in a powerfully unique way: we only listen to what’s on the mind of practitioners… a lot of them.

IANS offers vendor companies unique insights that are drawn from ongoing, moderated discussions around the most pressing security issues of the day. Then we summarize these conversations and give you the results. No spin, no agenda. Just pure, market-sourced insights.

And our research offerings reflect this approach. Whether you need help repositioning your offering or want a comprehensive survey completed on key strategic questions, IANS has you covered.

How is IANS different?

IANS brings three distinct competencies to any vendor consulting engagement: 

• Its world-class Faculty
• Its intimate knowledge of Fortune 1000 end user technical needs and buying habits gathered through its end user research
• Its unique ability to survey end users in support of vendor data needs

IANS has the ability to deliver technical, marketing & sales, and strategic insights to our vendor consulting clients from our proprietary data sources.